BOISE, IDAHO (JANUARY 2024) – “We must therefore be prepared to cope—even better, to thrive—in an environment of chaos, uncertainty, constant change, and friction.”[1] This doctrine from the U.S. Marine Corps (USMC) publication, Warfighting, exemplifies how vital resilience and durability are to military personnel out in the field. ProTek watches are an official watch of the USMC and are renowned for their accuracy, durability, and superior ProGlo™ illumination. Come view ProTek’s rugged, self-illuminating professional watches at SHOT Show booth #30207 in Las Vegas, NV on January 23–26, 2024.
Equipped with continuous 25-year illumination based on innovative tritium technology that glows 24/7 through self-powered illumination, ProTek watches were created for first responders that include military personnel and law enforcement. Their desirable status has led to a line of branded ProTek watches, for organizations such as the Oakland Police Department, with watches in development for other organizations. A representative from the Oakland PD will be at the SHOT Show answering questions about the agency’s white-label ProTek watches. ProTek watches can be custom branded for all first responder agencies to add personalization to their peak performance.
“Our innovative ProGlo™ illumination technology that allows continuous self-illumination for 25 years has quickly made ProTek watches a favorite amongst military, law enforcement, and other first responder communities,” said Barry Cohen, founder and Managing Partner of Time Concepts, LLC. “We’ve drawn from decades of experience and development, and the newest innovations, to create the most rugged watch for our service people.”
Beyond ProGlo™ illumination that allows for extended self-illumination that is 100 times brighter than conventional lume, ProTek watches are built for Earth’s most demanding terrain. Built with only the finest materials and components, these professional watches feature carbon composite, stainless steel and titanium cases, all with sapphire crystal with anti-reflective coating, and water-resistance features, with dive watches rated up to 300 meters, dependable Japan Quartz Miyota (division of Citizen) movements (dive models have 10-year batteries), and an optional branded embossment. ProTek is an American brand with Swiss design, Japanese movements, Swiss self-powered illumination that glows continuously for 25 years, and genuine rubber or Italian waterproof leather straps. NEW for 2024 are automatic mechanical movements from Seiko and solid link bracelets for steel and titanium series watches.
ProTek’s tritium tactical watches are Rugged at Heart — designed to stand up to the grueling physical demands of law enforcement, firefighters, SWAT, tactical, military, and first responder teams.
ProTek is the newest brand from Time Concepts, LLC, which has been designing quality watches for over two decades. Time Concepts was founded by industry veteran, Barry Cohen, who previously served as the founder, owner and CEO of Luminox.
Learn more about ProTek’s watches at protekwatch.com and/or at Booth 30207 in the Venetian Ballroom.
About ProTek
ProTek’s tritium tactical watches are designed to stand up to the grueling physical demands of law enforcement, firefighter, SWAT, tactical, military, and first responder teams. Designed by the same team that created Luminox, ProTek is an American brand with Swiss design, Japanese movements and self-powered illumination that lasts for 25 years. ProTek watches were designated an official watch of the USMC, based on their accuracy, durability and superior ProGlo™ illumination. Learn more at protekwatch.com
For media inquiries, please contact Peter Berk at Christie & Co, (818) 389-7912 or peter@christieand.co
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